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Using uBreach Pro as a prospecting tool

Written by Kerryn Zendera
Updated over a week ago

uBreach Pro can do more than monitor existing client domains. It can also help MSPs start stronger prospect conversations by using exposed credential data as proof of real risk.

Instead of leading with a generic pitch, MSPs can use domain-level exposure to make the conversation more immediate and more relevant. This gives prospects a clearer reason to engage and helps position recommendations around something tangible, not hypothetical. This lines up with the GTM guidance to use uBreach Pro as a lead generation tool and offer a free breach scan to start conversations with at-risk businesses.

Why use uBreach Pro for prospecting

uBreach Pro helps MSPs:

  • Lead with evidence instead of a generic security message

  • Show exposure tied to a real domain

  • Create urgency around account takeover and social engineering risk

  • Open the door to broader security conversations and paid services

Where it works best

uBreach Pro is especially useful when:

  • You want a fast way to start security conversations with prospects

  • You need a low-friction route into a new account

  • You want a clearer proof point for reviews, renewals, and expansion conversations

  • You want to position ongoing monitoring as part of a wider managed service

How to use it

A simple prospecting motion looks like this:

  1. Run a domain scan against a prospect or client domain

  2. Identify any exposed credentials or breach-related risk

  3. Use the findings to start a conversation around exposure and next steps

  4. Position the output as evidence, not fear-led messaging

  5. Move the conversation towards a walkthrough, pilot, or paid service

Keep the message focused

The strongest positioning is not “dark web monitoring” on its own. It is the value of exposure-led conversations.

Use uBreach Pro to show:

  • Where credentials have already been exposed

  • How that increases social engineering and account takeover risk

  • What action should be prioritised next

  • How ongoing visibility can support a repeatable service

Packaging guidance

If pricing is the blocker, keep the commercial model simple. Common options include:

  • A fixed monthly add-on for domain exposure monitoring

  • Bundling it into a higher-value security tier

  • Spreading the domain cost across users as a small per-user uplift

That approach also fits the broader sales guidance to bundle human risk services into existing security offers and use risk data to prove value early.


What to do next

Start with one domain. Use the output to create a relevant conversation, prove value quickly, and decide whether to position it as a pilot, add-on, or bundled service.

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